Trade promotion optimization

Value

Participating in exhibitions helps you to encounter a large number of valued potential clients in one location at a specified time. You will establish the groundwork for extending your network of contacts and sales by selecting the suitable exhibition for the product you are showing and carefully organizing everything you do.

If a company is visible on a big platform, participation in the largest shows helps to boost its reputation. Exhibitions are an excellent way to gain immediate feedback on a product. An exhibition is a terrific place to check it out if you're not sure what characteristics the original product will have or if you haven't mass-produced it yet and want to see if potential purchasers will appreciate it.

You can meet sales representatives, founders, investors, and speakers at exhibitions with whom you can collaborate.

You can observe competitors at an exhibition to see how they position their brands, what colors they use to design their exhibits, how their reps appear, and how they entice potential buyers.

Challenge

Preparing for an exhibition takes a lot of time and effort. If the exhibition is held in another country, you will need to arrange for visas, find a place to stay, select staff who will attend, prepare a presentation, speech, stand design, employee attire, business cards, brochures, and booklets. When you start doing all of this, you question if it's really essential.

Participating in a variety of events stands to reason. Buyers, sellers, and investors want to interact, receive information, make judgments, and conclude agreements in today's digital world. The best ways to do this are through exhibitions and events.

This is something that visitors to exhibitions are always in the mood for. They attend a certain event with the intent of gaining expertise and reviewing ideas. Investors can come to look for investment opportunities. As a result, exhibitions are regarded as tremendously important events. Managers spend a lot of time developing contact qualifications during the usual sales cycle. These stages are omitted at exhibitions, though, because spectators are interested. This manner, you can be certain that you have captured your audience's attention.

Solution

Many businesses still cannot afford to participate in an expo or other type of event, owing to a lack of funds. They must pay not only the entrance fees, but also all associated expenditures such as travel, visas, lodging, stand design, printing of all handouts, and the wages of managers or corporate representatives.3S Group decided to provide special conditions to assist diverse enterprises and start-ups in attending trade shows. We promise to split the cost of exposition stands and to provide promoters, speakers, marketers, and designers to help with the creation of promotional materials. At the same time, 3S Group gives comprehensive participation metrics and advice.